Bayside Graphics :: Services

Bayside Graphics can print the widest range of printing solutions.

Traditional business Forms
Stationery ¤ Business Cards ¤ Envelopes

Newsletters ¤ Business Forms ¤ Folders
Books ¤ Greeting Cards ¤ Postcards
Memo Pads ¤ Color/B&W Copies

Marketing Materials
Brochures ¤ Rack Cards ¤ Posters
Flyers ¤ Envelope Stuffers ¤ Labels
Stickers ¤ Stationery ¤ Menus

Product finishing
Folding ¤ Scoring / Perfing
Binding ¤ Die-cutting
Hand Finishing ¤ Mailing Services

Four-color process
Typical printing presses use four colors of ink to reproduce full-color photographic images. The four inks are placed on the paper in layers of dots that combine to create the illusion of many more colors.

CMYK refers to the four ink colors used by the printing press. C is cyan (blue), M is magenta (red), Y is yellow, and K is black - the key plate or keyline color.

A mistake often made when submitting digital artwork for 4-color printing is not converting the images to the "CMYK color space". This is needed so that the file can be separated into the four colors so that a separate printing plate can be made for each of the colors.

Spot Color
A spot color is a specially mixed ink using in printing. Spot color inks come in a rainbow of colors, including some specialty inks such as metallic and flourescent. Unlike CMYK or process color which creates colors by laying down layers of just four specific inks, spot colors are pre-mixed and you use one ink for each color in the publication.

Spot colors are most often used when only one, two, or more solid colors are needed on a page or when a color has to match perfectly and be consistent such as with a company logo or when colors are the trademark of the organization or message. For example, you can be sure that IBM's "Big Blue" color is a carefully chosen spot color mix that the company is quite particular about! If spot color is used along with process color, then a four-color print job becomes a five or six-color job.

There are different brands of spot color inks. In the United States, the dominant spot color printing system is PANTONE. The Pantone Matching System (PMS) consists of over 1,000 colors of ink. They are referred to as PMS colors.

In the PANTONE Matching System, spot colors are identified by number. For example, PMS 340, 355, and 370 are three different green spot colors.